Adelphi Informs NICE Guidance

Adelphi Informs NICE Guidance

NICE has used Adelphi’s research project as a pilot to inform guidance to set standards around patient preference study design. Adelphi’s client wanted a patient preference study that would stand up to NICE scrutiny for their HTA submission. Together with our client,...
Adelphi Embraces Autism in the Workplace

Adelphi Embraces Autism in the Workplace

When individuals on the Autism spectrum reach adulthood, their employment options are, unfortunately, limited. Unemployment rates among those with Autism have been reported to be as high as 90%. With 1 in 59 children diagnosed with Autism, the population is growing....
How Can Virtual Reality Predict Future Behaviour?

How Can Virtual Reality Predict Future Behaviour?

Textual and visual stimuli are cornerstones of many market research techniques, helping brand teams understand how respondents think about, react and adapt to future market scenarios. However, these one-dimensional materials often don’t free respondents from...