Uncovering the latent drivers of decision-making

Uncovering the latent drivers of decision-making

Uncovering the latent drivers of decision-making We know there is an inconsistency between what people say and how they actually behave. To better understand the disconnect, we regularly integrate the lens of behavioral economics (BE) across our projects to illuminate...
“Get over here now!”

“Get over here now!”

How ego states can make or break research Are you aware of the different ego states and how these can affect research? If not, then this article will be a useful guide! When we communicate with each other, in terms of what we say and how we act, we all occupy certain...
COVID Disruption Solidifies Telehealth

COVID Disruption Solidifies Telehealth

Telehealth has been a growing sector, even prior to COVID with roughly one quarter of physicians conducting telehealth visits and remote monitoring in 2019. But, how has the pandemic accelerated the widespread adoption of telehealth by consumers and is it here to...
The toll of COVID-19 on our healthcare heroes

The toll of COVID-19 on our healthcare heroes

There’s no question that the impact of COVID-19 on healthcare services has been huge. We conducted a study looking into the human impact of this, specifically: How HCPs have been affected How we should be engaging with them in the future to work in a more empathetic...